An Artist’s Thoughts on Pricing
Pricing is HARD.
On the one hand you want to make as much money as you can, right? So you want to price your artwork high. I also want to brand myself as a serious artist and serious artists charge high prices for their art. You see a $300 price tag and think, “Oh, it is a hobbiest painter.” You see a $5,000 pricetag and you take that artist seriously, whether they are any good or not. If they aren’t good, you wonder what you are missing, right?
On the other hand, if you don’t price your work so your audience can buy it, then you won’t sell anything… and 0% of 0 is still 0.
I am new, my work is still fairly small and I want to sell what I am making. All signs point to lower price. So I brought myself to mark it at $297. I guess I could go to $247. But much lower than that, and it is kind of like, “What’s the point?” Except that I love to paint. hmmm….
